Leading Innovator in Customized Funeral Products

Funico is a prominent player in the funeral industry, offering high-quality, customizable death coffins. Their mission is to provide families with a compassionate, personalized experience during difficult times by allowing them to customize coffins to their preferences. With a wide array of materials, handles, emblems, and personalization options, Funico has revolutionized the funeral business by offering greater flexibility and comfort for families choosing the final resting place for their loved ones.

Challenge

Display extensive range of options in one visual overview

Funico approached Expivi seeking a solution to simplify their product customization process. Prior to the collaboration, Funico relied on traditional brochures to present their extensive range of coffin options, which included numerous materials, closures, handles, and emblems. This method was cumbersome for grieving families, making the selection process more difficult.

Funico sought a 3D product configurator to offer a more interactive, intuitive way for customers to personalize coffins with ease, stepping away from outdated and overwhelming brochures.

Solution

Interactive tool to improve decision-making even faster

Expivi created a sophisticated 3D product configurator tailored to Funico’s extensive product catalog. The configurator allows customers to personalize every aspect of the coffin, including handles, materials, closures, and emblems, with real-time 3D visualization. This interactive tool provides families with a clear view of their design, making the process more user-friendly and comforting.

The configurator’s intuitive design simplifies decision-making, allowing users to see immediate updates as they customize various aspects of the coffin. Fully integrated with Funico’s e-commerce platform, the solution ensures a seamless transition from customization to checkout.

Results

Streamlined process and improved customer satisfaction

Following the implementation of the 3D configurator, Funico experienced a substantial improvement in both customer interaction and satisfaction. The configurator’s real-time visualization and easy-to-use interface have simplified the coffin selection process for families, reducing the emotional stress involved.

Customers are now able to see their customizations instantly, which has led to quicker decisions and greater confidence in their choices. This increased accuracy has significantly minimized the rate of order revisions.

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Perfect dealer solution

Dealers who work with Funico have a very advanced sales solution that will easen their sales process and reduce the time spent on quotes.

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Streamlined design process

The configurator simplifies the selection process, enabling customers to make quicker and more informed decisions.

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Error-free orders

The automated configuration tool reduces errors in order details, minimizing the chance of incorrect or incomplete orders being placed.

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