Transforming Custom Baseball Glove Sales with visual configuration: 30% more sales

Grace Glove Company is a US based manufacturer of high-quality custom baseball gloves. With a commitment to craftsmanship and attention to detail, they have built a strong reputation among baseball enthusiasts and professional players alike. Each glove is crafted to meet the specific needs and preferences of their customers, making Grace Glove a trusted name in the industry. The configurator allowed Grace Glove to tap into a market that accounts for 70% of all baseball glove sales, significantly broadening their customer base.

Solution

Challenge with sales through visualization

Despite their excellent reputation, Grace Glove Company faced significant challenges in their sales and store operations. The primary issue was the inability to accurately convey to customers what their custom gloves would look and feel like before making a purchase. This gap in visualization led to customer hesitation and reduced conversion rates. Additionally, the traditional process of customizing gloves required a significant amount of time and effort from the Grace Glove team in designing gloves, which limited their capacity to expand.

Results

Solution with Expivi 3D for glove configurator

Grace Glove Company partnered with Expivi to implement a 3D configurator for their custom baseball gloves. The configurator provided an interactive experience, allowing customers to visualize their custom gloves in detail before making a purchase. This technology enabled customers to:

  • View their custom glove from every angle with high-definition 3D rendering.
  • Experiment with different colors, materials, and stitching options in real-time.
  • Make informed decisions with a clear understanding of the final product’s appearance.
  • Personalize gloves with custom logos for personal or business purposes.

Solution

30% increase in sales through 3D configurator

The introduction of the Expivi 3D configurator brought transformative results for Grace Glove Company:

  • Enhanced Customer Experience: Customers could now see a highly accurate representation of their custom gloves, leading to increased confidence in their purchases.
  • Customization Empowerment: Customers enjoyed the ability to fully customize their gloves without relying on Grace Glove’s team for design assistance, streamlining the customization process.
  • Sales Increase: The user-friendly and engaging configurator contributed to a remarkable 30% increase in sales.
  • Customer Satisfaction: Feedback from customers highlighted their appreciation for the detailed visualization and ease of use.
Sales increase

The configurator increased sales by 30% through usability and better product information.

Improved customer satisfaction

Customers know exactly what they configure and are converting quicker and more.

Customization empowerment

Customers enjoyed the ability to fully customize their gloves without relying on Grace Glove’s team for design assistance, streamlining the customization process.

Kevin Czachow, Founder & CEO Grace Gloves

"Expivi has been great to work with and has been able to work with me monthly on building exactly what I need for my customers."

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