Happy Glass: boosting sales with Expivi’s 3D configurator

Happy Glass is a forward-thinking company dedicated to producing next-generation drinkware. Combining sustainable practices with sophisticated design, Happy Glass offers a diverse range of robust and stylish drinkware, aiming to enhance every beverage experience. The company prides itself on its commitment to sustainability and innovation, making it a standout in the market for eco-friendly, high-quality glassware.

Challenge

What were their sales challenges?

Despite their strong product offerings and commitment to sustainability, Happy Glass faced significant challenges in their sales process:

  • Visualization Issues: Customers struggled to visualize the final product, leading to hesitation and uncertainty in purchasing decisions.
  • Lack of Personalization Tools: Happy Glass lacked a sales tool that allowed for easy personalization of drinkware, which is essential for appealing to customers’ specific tastes and preferences.
  • Incomplete Product Information: Potential buyers often found the product information insufficient, impacting their ability to make informed decisions.

These challenges hindered Happy Glass’s ability to engage customers effectively and convert leads into sales.

Solution

Visual product configurator to demonstrate personalisation

Expivi addressed these challenges by integrating a state-of-the-art 3D configurator into Happy Glass’s website. This solution included:

  • Comprehensive Product Visualization: The 3D configurator enabled customers to view glassware from all angles, providing a clear and accurate representation of the product.
  • Personalization Options: Customers could easily select the right product, upload a logo, and configure their personalized drinkware, creating a unique and engaging shopping experience.
  • Enhanced Product Information: The configurator included detailed product information, ensuring customers had all the necessary details to make informed decisions.

This interactive tool not only improved customer engagement but also streamlined the sales process by making it more intuitive and visually appealing.

Results

Sales tool that increased sales and higher conversion rates

The implementation of Expivi’s 3D configurator yielded impressive results for Happy Glass:

  • Increased Sales: The enhanced visualization and personalization options led to a significant uptick in sales, as customers felt more confident and excited about their purchases.
  • Improved User Experience: The intuitive and interactive configurator made it easier for customers to explore and customize products, resulting in a smoother and more enjoyable shopping experience.
  • Higher Lead Conversion Rates: With more accurate product representations and detailed information readily available, potential leads were more likely to convert into paying customers.
  • Enhanced Sales Tool: The configurator proved to be an invaluable tool for sales representatives, facilitating more effective demonstrations and discussions during customer interactions.

Overall, Expivi’s 3D configurator empowered Happy Glass to overcome their sales challenges, leading to increased customer satisfaction and a stronger market presence.

improved experience configurator
Improved customer satisfaction

Happy Glass effectively communicates product details to prospects customers, enhancing their understanding.

increase cross-sell configurator
Multi purpose

This solution can be used as a sales tool for sales reps and prospects as a quotation tool.

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Scalable solution

Configurator allows for easy scalability and creation of new concepts, facilitating expansion across multiple website domains.

Want to know more?

Schedule a 15 minute discovery call with our team to talk about your challenge or ambition, and find out how we can help you grow.